Do what I tell you or your Web Site will Never Be Found!
By Rich Brunelle
Over the past year I have often joked that Search Engines dictating how web sites are built. And, now I look at it with less and less humor. Doesn't anyone else have concerns about this? Web Site Owners are paying Webmasters a small fortune in pursuit of high Search Engine Rankings. Search Engines have a penalization process for web sites not in compliance with their dictates. And, with the exception of the benefit of keeping a lot of people employed I see less and less of the Search Engine dictates as fair and reasonable.
Countries world wide fought against the Microsoft monopoly. Citizens in this country do not often tolerate anyone controlling their conduct in any way. But, world wide it seems as though everyone is jumping to follow Search Engine Dictatorships. And do so without concern for the fact that these dictatorships may be responsible for negative impact upon income and/or business success.
Have we become such sheep that we allow ourselves to be herded by corporations that dictate how we must conduct ourselves to make them money? Even web sites that are non-comformative to government are comformative to Search Engines dictates. I mean, isn't it ridiculous to allow a Search Engine to have so much control?
Compare a Search Engine to the Telephone Book. The Phone Company lists everyone business that wants to be listed in their Yellow Pages. And if you have the cash, you can get an enhanced listing. It's pretty standard. Everybody gets at least the basic listing, alphabetically. Nobody is denied a listing because of association, non-conformity, or product line. But do you realize that you can be penalized and even blocked from holding a listing by a Search Engine? Do you realize that the Search Engines dictate how many links, what the content is supposed to be, and how many times you can say certain
words? Search Engines regulate how soon your site will be listed, the quanity and quality of your linkage, and who can even link to your site. Even more disturbing than all of the preceeding is the way that Search Engines determine the relivance of a web site and rank you web site listing by their criteria.
Face it, we the Internet public are not only lazy, but we aren't too bright either. If we weren't a little on the dim side and so lazy, would we really confine our use of the
searches to the first three pages of results? If we are the intelligent and value concious people we claim to be, wouldn't we select from the results by looking at a few of the top, then a few in the middle, followed by a few at the end? Are we so stupid that we cannot see that we are missing out on real opportunities and great deals by not looking over a broader selection of the search result? Do you really think a company's product or customer service quality has any relation to its Google page Rank?
If you plan to rank high with Search Engines, you have to follow their dictate on what code (programming language) is used for your site. This is because, high ranking requires Search Engine friendly code. Thus, all the cool scripts, animations, and newest technology are a no-no because the Search Engines aren't trying to keep up with technology to be able to read the code and index it's message.
Are you aware that unless you place a robot.txt file in the root of your web site advising the Search Engines where they can index, that they have their robots invade every nook and cranny of your web site collecting information? Did anyone ask you for your consent prior to their invading your data? Nobody asked me.
Now I know it may seem as though I'm anti-Search Engine, but I'm not. On the contrary, I recognize the need for some sort of protection from Search Engine spamming by over-zealous persons trying to be number one on the list. However, I think the Search Engines are going about it wrong. And, I believe the Search Engines should be regulated.
I believe it's time to turn the clock back a little. I believe a URL need only be listed one time. The exception to this rule would be a paid for enhanced listing that could be
graphical and be a portion of, to a full page advertisement. Funny, it sounds like the "Yellow Pages" doesn't it? Then I'd make Search Engines more locale specific. That way you could be listed in a local, state, national, and/or international directory. But regardless of all else I would ensure that every web site that submitted their URL had their site listed.
There would be no "sandbox," no "penalties," and "no dictates on site construction, content, or any other variable that restricts anyone in any way." A few years back, web sites were indexed and added to directories based upon their "KEYWORDS" and "DESCRIPTION" META TAGS. That is as it should be still. And, if anyone is going to apply a rating or ranking to a web site it would most certainly not be the Search Engine that the web site is listed on. The BBB rates and ranks business, and there are all sorts of other organizations out there to rate any other sites. ..
And, then I would make it a point to educate the masses.
About the Author
Richard Brunelle suffers from some strange "brain-fart" ailment that causes him to allow his mind wander far enough to dwell on the ridiculous, long enough to ask such stupid questions. Please direct all questions and comments to the aforementioned Forum at http://djam-promo.com
1) The Tools for optimizing your site for the search engines : Don't even think of doing your own search engine positioning unless you have these software programs with you.
2) Choosing the correct keywords for your site : Tells you how you can choose the keywords for which you should optimize your site for the search engines.
3) The importance of having your own domain name : Tells you why you need to have your own domain name in order to get a high ranking in the search engines.
4) Creating Keyword Rich Pages : Tells you how you can create pages which are designed to rank highly in all the search engines.
5) Creating a robots.txt file : How you can create a robots.txt file in order to prevent your site from being penalized for spamming by the search engines.
6) Software to help you create a robots.txt file : Describes a software which will automate the task of creating a robots.txt file.
7) Improving the Link Popularity of your site : Link popularity is becoming an increasingly important factor in search engine placement. Find out the methods you can use to improve the link popularity of your site, and know which methods you should not use.
8) Submitting your site to the Open Directory : Discover how you should submit your site to the Open Directory in order to get a high ranking in many of the major search engines.
9) Becoming an Open Directory Project Editor : Can't get your site listed in the Open Directory, no matter how hard you try? Find out how you can become an editor of the Open Directory and get your site an optimum listing in it. Here's what one of the subscribers of our newsletter had to say about this article:
10) Frames and Search Engines : Find out how to get good rankings in the search engines if your site uses frames.
11) Page Cloaking - To Cloak or Not to Cloak : Find out what is page cloaking, how it is implemented, and whether or not you should actually use page cloaking.
12) Top 10 Search Engine Positioning Mistakes : The top mistakes that people make when they try to optimize their sites for the search engines. Avoid these mistakes to save yourself a lot of anguish and frustration in the long-run.
13) Glossary : Contains an explanation of commonly used terms in the world of search engine positioning
14) Improving Your Website Rankings : Only one site out of 100 gets substantial targeted traffic . . . and these successful sites are the ones that understand the importance of proper search engine optimization and search engine placement.
15) 5 Steps To Increase Your Google Page Rank : Google Page rank is based on back links. Back links are Links pointing to your website from another website. The more back links you have the higher your PR will be.
Website Links who provide FREE SUBMISSION & Softwares.
The all-in-one web site promotion tool for your web site success. IBP is the award-winning web site promotion and search engine submission software tool that helps you to get more revenue with high search engine rankings in Google, the new Yahoo and all other major search engines. For More Details Click here
Click here to download the free IBP 4.1.5 demo
ARELIS is a top Rated Software Program that helps you to build a powerful business network quickly and easily. Get steady, free targeted traffic, higher link popularity and more sales with ARELIS 4...For More Details Click here Click here to download free ARELIS 4.4.2 trial
ultimate software suite for Web site promotion
Falling Traffic Don't Panic
Web CEO can handle it !
Download the Free Edition Now
Download the latest Internet & web promotion software
Trellian Software is Award Winning Web Site Promotion Software can dramatically increase your web site traffic. Submit your web site details to over 500,000 Search engines and Directories. Many latest Softwares are Avialable to free download. Freeware 1) Trellian WebPage, 2) CodePad, 3) Traceroute, 4) Trellian Toolbar. All this 4 products are freeware and will always remain FREE.
Click here to download your Free Copy
WebLink SEO is a powerful software package that enables you to analyze your competitor's websites and promote your website on the Internet to generate improved search engine results. Search Engine Optimization (SEO) used to be a time-consuming and difficult process, but WebLink makes light work of it by providing you with a wide variety of tools that not only help to analyze and optimize your website, but also promote your website on the Internet - no other package available offers such a comprehensive variety of features. Click here to download your Free Copy
Tagging Secrets. The Fastest, Easiest Way to Get Targeted Traffic t to Your Site, Discover Secrets to Using Technorati and Social Bookmarking And Flood Your Site With Qualified Buyers in Minutes!
----------------------------------------------
| How to determine the link popularity of a web page | Worldwide, Countrywide, Global & Local Major Search Engines | Learn How to Optimize Page to Get Top Rankings in Search Engines | How to Design Good Looking Website | Effective Web Site Promotion - Is An Art Learn How To Promote your Website | Affiliate Revenue Information How To Earn From your Website
----------------------------------------------
Address : Station Road, Behind Nagrik Stores,
Pandit House, Thane (W) - 400601 Maharashtra ( India )
Phone : +919892707192
Please Send your Suggetions &
Comments on 3ppcseo@gmail.com
---------------------------------------------- |